Hollywood filmmaker James Cameron has been talking about using 3-D, and says that in his films, including the upcoming AVATAR, he intends to be more consertative with the new technology. He spoke to Empire:
"My approach to 3-D is in a way quite conservative," he said. "We're making a two-and-a-half-hour-plus film and don't want to assault the eye every five seconds. I want it to be comfortable.
"I want you to forget after a few minutes that you are really watching 3-D and just have it operate at a subliminal, subconscious level. That's the key to great 3-D, and it makes the audience feel like real participants in what's going on."
AVATAR is in cinemas this December.
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